The cash infusion happened on June 16 through Amazon’s entities in Singapore and Mauritius – Amazon Corporate Holding Pvt Ltd and Amazon.com.incs Ltd.
The investment comes at a time when Amazon is onboarding more local sellers on its marketplace.
Amazon India country manager
Manish Tiwary told ET on June 15 that the company would need “a couple of million more sellers” to attract 500 million more customers to Amazon.
Amazon India currently has 1.1 million sellers on its platform. Its total user base is more than 100 million.
Last month,
Amazon launched Smart Commerce, an initiative that will help offline stores set up their own digital storefronts, in addition to selling on its India marketplace.
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This is similar to what Canada-based Shopify does. Amazon will enable these stores to sell on its marketplace and other platforms and logistics is one of the services provided through Smart Commerce and will enable sellers to sell on platforms outside Amazon.
Through Smart Commerce, Amazon said stores of any size can now tap Amazon’s expertise in shopping, logistics, digital payments, and other areas to serve their consumers better, both digitally and in physical stores.
