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Meesho announces ‘ESOP for all’ programme


Meesho, one of the fastest-growing internet commerce platforms in India, has introduced an ‘ESOP for all’ programme “MeeSop”, which enables all full-time employees—irrespective of their tenure in the company or their seniority—to be able to convert a maximum of 25% of their annual CTC into ESOPs, subject to a minimum of Rs 50,000.


ESOPs thus granted, would be greater than 100% of the CTC relinquished, the company said in a statement on Friday.

“Our repeated and periodic buybacks ensure our employees continue to grow with us,” said Vidit Aatrey, founder and chief executive officer at Meesho. “The MeeSOP programme takes this commitment further, breaking hierarchies to make every employee an owner, and providing more avenues for wealth creation. As we hire more talent, we will continue to provide our team with the means to realise their personal and financial goals with us.”

Unlike traditional ESOP plans, the MeeSOP programme is completely inclusive, providing every employee—irrespective of their seniority—to benefit from Meesho’s rapid growth while ensuring 100% of the grant is vested by the end of one year. This provides opportunities and control to opting employees and helps them cash in on Meesho’s frequent ESOP liquidation programmes.

In October,
Meesho announced a $5.5 million ESOP liquidity programme for all eligible current and former employees with vested stocks—its second liquidity programme in less than a year.

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