They contribute to 72 percent of the brand’s total orders at the moment.
JLR India reported on Thursday that it has achieved its best ever H1 fiscal performance to date. During the April to September 2023 period, the company sold a record 2,356 units, representing a staggering year-on-year growth of 105 percent.
- Defender alone comprised 1,000 units of total salesÂ
- Pre-owned business also witnessed 83 percent growth
The company attributed this growth to unprecedented sales in both quarters, with Q2 alone witnessing sales of 1,308 units, which is a remarkable 108 percent year-on-year growth. JLR also reported a significant 102 percent growth in Q1, compared to the same period last year.
Looking ahead to the fiscal year 2024, JLR India’s order books are growing, with bookings in the first half soaring by 90 percent over last year. The demand for Range Rover, Range Rover Sport and Defender models remain remarkably strong, accounting for a substantial 72 percent of the total order book. These remarkable figures translate into orders that now cover over eight months of projected sales, the company added.
As per the company’s statement, the debut of the new Range Rover Velar that already has over 750 orders in two months since launch, coupled with increasing demand for the Range Rover, Range Rover Sport and Defender, has played a pivotal role in driving the remarkable sales it has achieved in the first half of the fiscal year.
In the first half of the fiscal year, the Defender emerged as the top selling model, with an impressive 1,000 units sold. JLR’s certified pre-owned business is also flourishing with an 83 percent growth in the same time period.
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