“It’s a strategic investment to cater to the growing demand for omnichannel software with the existing suite of e-commerce offerings,” said Vishal Mehta, managing director of Infibeam Avenues, adding that the company will continue to make more such investments in technology startups over the next one year.
In March, Infibeam Avenues, a financial technology company, acquired Bengaluru-based fintech startup, Uvik Technologies for Rs 75 crore in a cash and stock deal.
Mehta said Vishko22 will target the ecommerce companies as they have scalable models and have an unmet need for digital solutions specifically designed to accommodate or unify online and offline business formats.
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