Fitelo targets Rs 250 crore revenue in three years time

In the last two years, the platform has grown exponentially, serving 15,000 clients with a team of 65 people. Fitelo claims its content reaches five million people on a monthly basis, and aims to become the world’s biggest app for weight loss this year.

“In the next five years, we envision Fitelo to be the one-stop solution for people planning to embrace the sustainable and natural fitness route,” said Sahil Bansal, cofounder of Fitelo.

Founded in 2019 by Mehakdeep Singh and Bansal, Fitelo is an AI-powered wellness app that identifies people’s habits, fitness goals and medical conditions and curates personalised health programmes for them.

Digital adoption is disrupting the healthcare industry, especially in the post-pandemic era. Through its social media channels, Fitelo is aiming to spread awareness and busting myths about fitness and health across the globe.