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Festive Fashion: Discover These Homegrown Brands To Elevate Your Gifting This Season –


Actor Ayesha Kanga makes a festive fashion statement in bold, vibrant floral prints.


This festive season, let your gifts not only express your love but also carry the values and stories of these homegrown brands.

Festivals are when you can unearth the token of love for your loved ones. The gifting industry thrives during the season to cater to thoughtful presents for the people around. The period of festivities including holidays, special occasions, and celebrations, representing a significant opportunity for both traditional and e-commerce retailers. In a market that is increasingly competitive and where consumers seek unique, high-quality products, brands struggle to stand out.

Instead of choosing something over-the-top or purely ornamental, choose something useful and most importantly, meaningful. It’s best to shop online for artisanal or utility-forward items, maybe even something from the high street. No one really needs a gift that makes a hole in your pocket, but who can say no to it? Here are some options of homegrown fashion brands that you should consider for gifting this festive season.

  1. B LabelB Label is the place to go if your loved one like a combination of sustainability and comfort. Taking the hemp path to sustainability, B Label offers some beautiful, simple tees and blouses in their line that are ideal for the summer. These long-lasting, soft-to-the-skin shirts with UV protection are definitely worth checking out. The collection now includes various striped and pocket-detailed items. Additionally, B Label has added hemp tops and dresses to its range.
  2. Latin QuartersIf you’re looking for a premium product of the highest calibre at a fair price, look no further. Latin Quarters is the place to go. Latin Quarters is a high-end retail fashion brand catering to the everyday Indian woman. They provide a wide selection of modernly designed casual and occasion attire. The staff at Latin Quarters takes inspiration from international fashion trends and interprets them in a way that is specific to the style preferences of Indian customers. Their best-selling items are lace and flowery gowns that would look great for a family supper or breakfast. To finish the look, Latin Quarters also offers a selection of simple accessories that go perfectly with the outfit.
  3. Rafu’dIf your loved ones’ style screams timeless tapestry of textiles, then Rafu’D is the choice for you. RAFU’D weaves a narrative that bridges the gap between India’s rich heritage and contemporary fashion. India’s textile history, a treasury of myths and folklore, finds a vibrant revival in our brand. Each RAFU’D creation is a canvas, bearing the artistry of the ancestors, reimagined with a touch of modernity.
  4. Bisou by SachiIf you’re on the lookout for a meaningful and eco-conscious gift option, consider Bisou, a Jaipur-based fashion label that goes beyond stunning prints. Bisou’s primary mission is to minimize textile waste, and they’ve achieved this through upcycling various pieces, often reusing materials like sarees. This sustainable approach makes each garment a one-of-a-kind creation. Among their most cherished offerings are the popular patchwork shirts and pants, featuring a delightful array of prints and colors. More variety, more joy!
  5. DarwazaIf you’re in search of a thoughtful gift that holds special meaning, consider Darwaza, a homegrown brand that operates primarily through Instagram. This brand truly shines during the summertime, capturing the essence of Indian summers in a unique way. It transports you back to those cherished moments of returning home from school, seeking solace under the cool shade of a tree, and enjoying the company of friends. Darwaza’s offerings are designed to elicit a heartwarming sense of nostalgia, leaving you with a contented smile. Their designs draw inspiration from the natural world, offering tranquil yet intriguing color choices, all meticulously printed on pure cotton to ensure you stay comfortably cool while battling the summer heat.

This festive season, let your gifts not only express your love but also carry the values and stories of these homegrown brands. In doing so, you not only make your loved ones smile but also support brands that are making a positive impact on our world. With their unique styles, sustainability, and affordability, they offer the perfect blend of substance and style, making your loved ones smile and supporting responsible brands. It’s the perfect way to celebrate the joy of giving.



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