SUVs contributed 54 percent of total sales; X1 was the best-selling SUV.
BMW Group India recorded a growth of over 21 percent in the first half of 2024 on the back of high demand for its SUVs, the ‘Luxury Class’ models and its EVs. The Group delivered a total of 7,098 cars (6,734 BMWs and 364 MINIs), while BMW Motarrad delivered 3,614 motorcycles.
- 3 Series was the best-selling sedan in H1 2024
- X1 was the best-selling BMW SUV in H1 2024
- Top-end luxury vehicles contributed 18 percent of total sales
BMW half-yearly sales split
Unsurprisingly, SUVs made up the majority, accounting for 54 percent of total sales. BMW’s SUV sales also witnessed 24 percent growth compared to H1 2023; the X1 was the highest selling SUV with around 19 percent share in sales. Meanwhile, in the sedan segment, the 3 Series continued to be the highest selling model with a 17 percent share.
As for EVs, BMW and MINI sold 397 units combined in the first six months of the year, with the flagship i7 sedan emerging as the best-seller. The BMW Group currently has six EVs in India – i7, iX, i5, i4, iX1 and the Cooper SE – of which the iX has been the most popular EV, selling over 1000 units till date. BMW also claims it’s the first luxury carmaker to cross the 2,000-unit milestone for EVs in the country.
Lastly, the top-rung luxury class, comprising vehicles such as the 7 Series, i7, X7 and the XM, witnessed a growth of 17 percent compared to last year, and made up 18 percent of total sales; the X7 was the best-selling model in this class.
Mr. Vikram Pawah, President, BMW Group India said, “We have accomplished the highest ever half-yearly car sales and continuously maintained leadership in luxury electric car segment. The strong affinity for our vehicles is driven by our competitive edge in exclusive mobility paired with unmistakable driving pleasure and best-in-class innovations.”
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