The company’s response came after some tweets claimed that a part of customers’ money at Amazon goes as “donation to All India Mission, a missionary evangelical organisation focussed on converting Indian children to Christianity”, triggering angry reaction.
The National Commission for Protection of Child Rights has asked Amazon India head Amit Agarwal to appear before it on November 1 and clarify the reports.
“Amazon India does not have any relationship with All India Mission or its affiliates nor does the AmazonSmile program operate on the Amazon India marketplace. Where the AmazonSmile program does operate, customers can choose to donate to a charity they prefer from multiple non-profits that register themselves under the program. The AmazonSmile program does not endorse the views of any charity participating in the program,” the company said in a statement.
Earlier, TV Mohandas Pai, chairman of Aarin Capital, called the reports shocking. “How can @amazon so openly support such illegal conversions in India? Govt should enquire!,” he tweeted.
These allegations have been swirling around on Twitter for some time now. While the website of the All India Mission could not be accessed, a LinkedIn page claimed to be of the organisation said its mission was “Growing to lead 25,000 people to Christ Every Year” by reaching the unreached people groups of rural northeast India.
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