The company said that on June 2, a Twitter user “exposed a concerted campaign against Meesho” in which several influencers put out a series of tweets tagging the company’s investors. Meesho claimed their aim was to malign the company’s reputation by spreading lies. “Following the exposé, some influencers acknowledged that said tweets were paid promotions while others deleted their posts,” Meesho said.
The company said this was not the first time it had been targeted by “those with vested interests looking to defame the company”.
Several Twitter users came forward claiming they were asked to put out negative tweets about Meesho in return for money earlier this year.
Meesho said it would continue to monitor the situation and consider taking legal action against “those spreading misinformation and lies about the company”.
